Case Study: Supporting a Luxury Brand’s Largest Flagship Store Launch

The Challenge

A historic luxury brand embarked on an ambitious project: opening its largest flagship store to date. The initiative presented several challenges:

• Tight timeline: Only six weeks were available to hire a full team to staff the store.

• Scale of hiring: This represented the brand’s biggest recruitment project in its history, despite an existing long-standing relationship with Four Seasons Recruitment.

• High-calibre talent pipeline: Coordinating two in-store recruitment days and sourcing top-quality candidates within a compressed schedule.

The Solution

Four Seasons Recruitment implemented a comprehensive, collaborative strategy to meet the client’s ambitious objectives. The approach included:

1. Action Plan Development

Roles were divided among the Four Seasons team to maximise efficiency and ensure seamless collaboration.

2. Multi-Pronged Recruitment Approach

• Headhunting: Utilised LinkedIn Recruiter to target high-potential candidates.

• Database leverage: Tapped into the extensive Four Seasons candidate database.

• Referral network: Activated the company’s network with referral incentives.

• Strategic marketing: Ran a targeted campaign to attract suitable candidates.

3. Streamlined Candidate Management

Conducted all candidate interviews in person to maintain quality assurance.

Submitted CVs to the client immediately after each interview for fast decision-making.

4. Candidate Preparation

Created a detailed candidate “pack” with essential role and interview information to ensure applicants were fully prepared.

5. Continuous Support

Provided guidance and feedback to both candidates and the client throughout the interview process, ensuring clarity and alignment at every stage.

The Results

Successful placements 

18 positions filled across management, shop floor, and back-of-house roles within the tight timeline.

Strengthened relationships

Close collaboration with the client’s HR, Talent, and Store teams reinforced trust and partnership.

Smooth store launch:

The store opened fully staffed, resulting in a highly successful opening weekend and sustained strong performance in the following weeks.

Key Takeaways

• Planning & Teamwork: Clear planning and collaborative teamwork were critical to success.

• Communication: Regular updates between the Four Seasons team and client ensured transparency and progress tracking.

• Adaptability: A tailored, multi-faceted recruitment strategy allowed the efficient sourcing and placement of top-tier talent within a demanding timeframe.